Tollywood
Sex doesn’t sell any more, Producer blames internet
If you were among the many who have been thinking that a film’s success depended on how skimpy its heroine’s attire is, then it’s time to change  your opinion. A recent study has concluded that nudity and explicit sex scenes do not translate into success at the box office. Their study, ‘Sex Doesn’t Sell - nor Impress!’ found that, contrary to popular belief, sex and nudity failed to affect a film’s popularity among viewers or critics.
In recently released films, ‘Drona’ is a perfect example, where heroine Priyamani don bikini and appeared in wet costumes in a song which didn’t entice the audience. Other movie is “Mallanna’ where Shriya appeared in skimpy dresses and involved ina lip lock with hero Vikram failed to grab the attention. ‘Jaganmohini’, starring Namitha in the lead role, had the actress wear skimpy two-pieces in most part of the film but it still failed to impress the audience. List goes on…Charmee in 16 days, Sradha Arya in Godava to name few.
“The phenomenal rise of the internet seems to be a major contributing factor in the demise of the demand for sex and skin show in movies”, says a producer. Despite Indian films not featuring nudity or graphic sex scenes, filmmakers and producers in India are still under the notion that sex sells.
It is not too late before they realize and come up with good movies on different subjects.
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